Thursday, 11 June 2009

PPD evaluation

PPD Evaluation

My portfolio i feel relates to my aspirations as a graphic designer. I enjoy doing "digital arts", using the computer as an artistic tool to get interesting results. This is something id like to pursue further. This illustrative sort of work has always been exciting to me, but i don't feel i have the skills to be a stand alone illustrator. I feel i can create logos, and effective designs quickly, that look professional. But i need to find a way of looking over work and exploring the options as i often get bored if stuck on one project for too long. I need to step back and look at the project differently and maybe try new approaches so it doesn't get stale.
I hope as a designer to freelance and lead my own business. I have some experience freelancing work. To take this to a more professional level is something that appeals to me greatly.
I am more fond of image based work, im happy to use type, but i find that it isnt as interesting to me as image. I think i sometimes fail to see the nuances of typography, and the big attention to detail is something i need to work on. I enjoy working to very quick deadlines and tend to lose myself when the deadline is several weeks long. This time management is something i need to work on.
I would love to explore the video graphics route as i was only introduced to this recently but i found it very interesting and i feel i can get more out of this discipline. My forward planning must improve to get the most out of it though. I also want to focus on logo design, as i feel it is something i am good at and i think with time this could become a speciality of mine.
My dissertation is to be on the future of outdoor advertising. This is something i feel strongly about as i think there should be some changes to the environment in which we live in terms of media saturation.
I need to improve a lot in the 3rd year and commit to the course fully to get the most out of it, something i endeavor to do.

Tuesday, 25 November 2008

design4print evaluation

1. What skills have you developed through this module and how effectively do you think you have applied them?
I have learnt a lot about the print processes, all the colour for print module was relatively new stuff to me so I enjoyed it a lot. I have also learnt a lot more about photoshop, I have been trying to use shortcuts and explore all the different aspects of the program and as a result I feel I have improved decently. I feel I could of applied them both better to the work.

2. What approaches to generating work and solutions to problems have you developed and how have they helped?
I have recently started to try and plan what I will do, as I work better and sit around less when I do this. I have also tried to do work logically instead of getting straight onto a computer.

3. What strengths can you identify in your work and how have/will you capitalise on these?
I think some of the logo work and the rendering work is decent in my work, and this was helped by research so I think with more referencing my work could improve dramatically.

4. What weaknesses can you identify in your work and how could you exploit these more fully?
I should of spent more time exploring different options, as well as carrying good ideas through to a more advanced stage before abandoning them. I need to try and be a lot tidier with my work and keep everything organized neatly.

5. Identify five things that you will do different next time and what do you expect to gain from doing these?
I didn’t do enough work, I lost a lot of work due to disorganization over the long time of the project. I was complacent and I feel I was a little overambitious and I also chose a project on something I care little about, which I now regret. If I solve all this things my work would have been a whole lot stronger.

Attendance 4
Punctuality 3
Motivation 2
Commitment 3
Quantity of work produced 1
Quality of work produced 2

Friday, 6 June 2008

What is graphic design?!

Here ill be trying to answer the question of what is graphic design?
A good a start as any would be the wikipedia definition

"Graphic design is the process of communicating visually using text and images to present information. Graphic design practice embraces a range of cognitive skills, aesthetics and crafts, including typography, visual arts and page layout. Like other forms of design, graphic design often refers to both the process (designing) by which the communication is created and the products (designs) which are generated."

So what its saying is its getting a messege across visually, but its not just the final product that is graphic design, but the process leading up to that final product that is graphic design also.

theres a short video illustrating some of the key points of the process.

But graphic design is all around us, the world we live in has all been designed, by various different types of designer, graphic designer is in the broad field of anything visual, as a architech is a building designer and designs buildings in which to live in, a graphic designer designs graphics/imagery/visual information that is useful to the viewer/target audience.

Heres some very early graphic design from the book of kells, a book illustrated by celtic monks in 800ad of the new testament. The monks wanted to get across the glory of god within the pages and thus designed it to that effect, graphic design over a thousand years before the term was invented.

the gutenburg press (above) was the first printing press making mass multiple prints possible. whoever pieced together and carved the plates for it was a graphic designer.

Mondrian is credited with being one of the founding fathers of the "grid" system, commonplace in design today, in which all the elements on the page/surface are arranged according to each other on some kind of grid, works such as the one above by mondrian inspired this.

The term graphic design was first coined by William Addison Dwiggins, an American book designer in the early 20th century.

Graphic design moves through different styles and eras much like fine art does, as it tries to capture the publics need at the time.

bauhaus really founded modern graphic design, and was one of the first to teach more modern design principles, they're one of the most important schools in graphic design history. Outlaying may of the rules we still adhere to today.

constructivism came out of russia in the 1920's and was heavily linked to a political ideal. Its another example of a era of design.

this style of 1960's design is very recognisable, encompassing the free spirited nature of the era.

contempory design is a lot more open to anything, but it still has its styles, such as the grunge style above. now that everyone has access to computers, anyone with rudimentary knowledge can hash together some design, this is where it comes back to process, truely great design has great process behind it.

There are lots of rules to graphic design, and a saying that "you have to know the rules to break them", ill leave you with david carson's take on this.

fun typography...

Tiziana Haug did these really nice wolff olins type pieces. They are fun, yet legible. each letter has obviously been carefully considered, i particularly like the sauce one, it has a sense of class to it, imagine someone did this is in a restaurant, i feel there are new frontiers in design, with things like food crafting and other obscure areas. Design can be anywhere.

sweet gifs

the animated gif. basicly a series of pictures ran through to form an animation. Overused in thee early days of the internet, they can now be used subtly and playfully to good effect. I really like the one above, keeping the focal point of the glow stick glasses but changing the face, gives a really good effect, echoing the new rave culture.

Monday, 2 June 2008

Benjamin Verdonck's Nest

Benjamin Verdonck has created a giant nest on the side of a building in rotterdam. I love surreal art placements like this, they break you from the normal monotony of real life and make you think. This one was very well executed as well, being able to go inside it is another level of cool.

Giant plushies in hong kong

Seen on the streets of hong kong. I love this type of street art, it takes the normal wall drawing and adds another dimension. finding things like this when walking down the street are fun and cool, especially if not linked with the corporate.